Study: Eating Organic Makes You a Self-Righteous Jerk
May 25, 2012 - 9:40 am
From the Daily News:
Eating organic might make you a jerk, a new study suggests.
Researchers have found that people exposed to organic foods are more likely to exhibit judgmental attitudes.
“There’s a line of research showing that when people can pat themselves on the back for their moral behavior, they can become self-righteous,” study author Kendall Eskine, assistant professor of the department of psychological sciences at Loyola University in New Orleans, told NBC’s “Today” show.
For the study, published last week in the Journal of Social Psychological & Personality Science, Eskine and his team split 60 people into three groups.