Scott Adams, the Dilbert cartoonist and now "cancelled" conservative podcaster, signaled a broad imperative on his podcast in the days prior to the 2024 presidential election. He said, “Men, it’s time.”
He said men would know what he meant, and he was correct. He realized that not all men in America were listening to him and waiting for his instructions, but he knew that enough of them were listening and did hear his rallying cry.
He acknowledged that his audience was both male and female, but his message was for the men. He said he had a strong feeling about what men in America were pondering at that moment in America’s history. He pointed to how nature shapes men in their responses to threats or danger, and that biology instinctively drives them to assume the role of protector.
Paraphrasing Adams here, he said essentially that men will wait until the threat can no longer be ignored and the obligation to respond can no longer be ignored. Of course, none of this ignores the fact that conservative women were seeing the same things, going through something very similar at the same time, and responding in their own way.
Just prior to the election, Adams said men in America now saw where the country was headed and that a Kamala Harris victory would put America on a path to a very dark place. Action had to be taken now. Men throughout America knew they had a responsibility to respond. They had to flat-out reject the left’s propaganda and the eft’s definition of “the new normal.”
They didn’t need Adams or someone like him to tell them what to do or what to see. They already innately knew, Adams said. They just needed a nudge: “It’s time.”
During the Republican National Convention in July of 2024, the CNN analysts were discussing the speaker line-up the night when Kid Rock, wrestling legend Hulk Hogan, and UFC President Dana White took the stage. The pundits didn’t know what to make of it. That’s when Chris Wallace piped up and said, “A lot of testosterone tonight.” He was right.
After the attempted assassination of Trump in Butler, Pennsylvania, you started to see people, but particularly young men, unapologetically wearing their MAGA hats outside of just those Trump rallies. Increasingly, you’d see them in stores, on the beach, or at your kid’s baseball game.
"Bro humor" broke out, and it became acceptable to mercilessly ridicule the cover-up of Joe Biden’s mental incompetence and the steady diet of word salads Kamala Harris was serving up. No amount of Barack Obama’s finger-wagging, aimed particularly at young black men, could resonate. Across demographics, enough men knew what to do and they did it.
They did what guys do when they get motivated. They spoke their minds. They laughed at what needed to be laughed at, especially while taking it seriously. They openly rejected stupidity and things that lacked common sense. In the process, a contagion was unleashed. Most men caught it, but again, especially young men.
No more disengagement. No more looking the other way. No more playing along to get along, as men often do. Instead, men in general made a collective decision: "We are not tolerating the BS anymore. We reject the lies, the dictates, the nonsensical new woke protocols in society. All of it."
They pushed back at every turn. In personal conversations, in texts, on social media, in bars and restaurants, with family and friends, on the golf course, in the gym, and at work. They just quit overlooking it and letting it go.
They wore those MAGA hats where "polite company" doesn’t do that. They went to Trump rallies and other events. They tuned into Joe Rogan, Theo Von and other podcasters who interviewed Trump. They registered to vote and voted. They put Donald Trump over the top in a big way.
Since then, many have gone back to their old ways, disengaging from politics, going back to watching sports, going to work, coaching their kids’ teams, and cutting the grass. Like their better halves, they work, they pay taxes, and they raise families. And besides, politics does not consume them.
But now different things are happening. Strange things. Things that weren’t on the calendar like an election date was in 2024.
Violent transgender and leftist killers have started to shoot up schools and churches with more frequency. Unsuspecting young women are being attacked and killed in places like light rail transit cars, and no one is helping. A Christian bridge builder was assassinated for trying to go to the opposition to build dialogue. To make matters worse, he has been smeared online, in the halls of Congress, and in the media after death. ICE officers just trying to do their jobs are being targeted and told by Democrat politicians and leftist mobs to take off their masks so they can be personally doxed and targeted.
While the left likes to pretend it hates guns, the gun has become its weapon of choice when trying to kill free speech, kill conservative momentum, and kill commonsense governing policies that people democratically voted for. Policies that are committed to deporting illegal immigrants; policies that affirm that men are men and women are women; policies that recognize my family and I have a right to speak, a right to hear, and a right to be safe in our own community
Those same men Scott Adams was talking to last year are now well aware of this vibe shift in the country. Now, with the women in their lives, they’re watching. They're looking for something, some indicator that once again the threat can no longer be ignored and that they must do something. But what to do?
The answer is pretty simple and nothing we haven’t done before. We need to reject the BS, the excuses, and the victim-blaming when the victims don’t fit the leftist narrative. There must be zero tolerance for violence in all forms, even if it means overwhelming that violence through bolstered law enforcement and federal resources as in Washington, D.C.
Men now see the threat and know it won’t go away on its own or just because we voted on election day. Unlike 2024, this is not a battle for votes' it’s a battle for the culture. We know this.
Deep down, we know we have to do what we did before. Women and men. We must call out the instigators openly and unapologetically. Hold them to account. Laugh at those who need to be laughed at and trivialize what needs to be trivialized, all the while taking the left very seriously.
Whether we’re on a transit car or in a public space, we know that if something happens, we have to step up. We have no choice. Men have to get involved. This battle will be won in the course of our daily routines. At parent-teacher meetings, in school board meetings, by speaking up in everyday conversations or through firm but reasonable social media activity.
In all cases, all of us must reject leftist hate in all forms, such as by boycotting weaselly late-night comedians. We need to reject what has now become serious political and religious persecution. We must refuse to let woke dictates and protocols rule. We must refuse to let the left's distorted version of reality become reality.
Back in New York City after the 9/11 terrorist attacks, law enforcement came up with a catchy saying that is relevant right now: If you see something, say something.
That’s where we are. When we see something that isn’t right, whether it feels like an immediate threat, or one that if allowed to stand will add to the decline of our culture, we have a duty to do something or say something. Nothing will change unless we, and millions like us, do the same. Men can't leave it to the government, to the Trump administration, or to their wives. They must be present and accounted for.
We can no longer afford to give a free pass to the people who are engineering the destruction of America as we know it. “It’s time.”
One more thing: If you want to see the Democrats go down to defeat in next year’s midterms and beyond, now is the time to join the battle to Make America Great Again. Without you, America can lose. We need your help to succeed!
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