MSNBC’s decision to hang its future on 28-year-old TV rookie Ronan Farrow never made a lot of sense. He has famous parents and lots of Twitter followers, but no TV experience and no background that suggests he’s anything other than a predictable Hollywood liberal bloviator.
The NYDN reports that Farrow’s show is performing poorly — very poorly — and may go away soon.
Ronan Farrow’s MSNBC talk show is facing cancellation amid poor ratings, sources exclusively tell [email protected]
Farrow, 28 — the opinionated, blue-eyed son of actress Mia Farrow and either Woody Allen or Frank Sinatra (even Farrow’s not sure which) — has been a disaster for MSNBC. The channel took the frequent cable-show guest and handed him his own program, “Ronan Farrow Daily,” which premiered in late February.
“He sort of stinks on TV,” an MSNBC source told [email protected] “He hasn’t turned out to be the superstar they were hoping for.”
The golden boy can’t even beat the 1990s comedy Golden Girls:
Even worse: Wednesday’s show was 708th among all programming ranked by Nielsen, in both total viewers and the 18-to-49 age group advertisers covet. The midnight airing of “Baggage” on the Game Show Network came in ahead of it, at No. 707, and the 8 a.m. “Golden Girls” on the Hallmark Channel (No. 700) crushed it.
It’s shocking, really, that Farrow’s story about Bronies — while war looms in Europe — didn’t turn his fortunes around.