Ed Driscoll

Does Reebok Condone Violence Against Women?

“Terry Tate, Office Linebacker” made his debut in a Super Bowl ad that aired in late January of 2003, pitching Reebok sneakers. And considering the average career length of a real NFL linebacker, I guess Terry should be glad he still has a job. He’s a free agent these days, no longer, to the best of my knowledge, associated with Reebok, but considering his national launch, it seems safe to say that Terry and Reeboks will forever be intertwined.

So I wonder what the sneaker manufacturer thinks of their former pitchman’s latest video. Here’s Terry, with a little digital editing help, brutally shoving a woman onto an unforgiving concrete floor and yelling oddly Freudian epithets at her, while tacitly endorsing high gasoline prices and the liberal media:

Is this funny? As they say in the NFL–you make the call! On the plus side, at least Terry’s shown only trying to permanently injure Palin, not kill her, as The Economist and Keith Olbermann metaphorically called for, when Hillary was running.

So in that sense, it’s a definite step forward in an election year in which the surprisingly well entrenched sexism of the liberal overculture was none too thrilled at the idea of female politicians from either party running for national office.