In Michael Gerber’s perennial back catalog best seller The E-Myth, he explains the ultimate goal of a well-running business:
A World of Our Own
And that after all is the “Dream of American Business,” the dream that has served as the catalyst for so many entrepreneurial (and not so entrepreneurial) efforts.
To create a world of our own.
What is this Entrepreneurial Revolution people are talking about today, where countless millions of us are going into business for ourselves?
It’s nothing more than a flight from the world of chaos “out there” into a world of our own.
CNN, like CBS’s Dan Rather before them, may have taken Gerber’s advice just a little too literally, though.