Last year, I wrote:
To paraphrase P.J. O’Rourke–I don’t think we’d even be talking about Easy Rider today, if its filmmakers hadn’t realized what a dog it was going to be at the box office, and substituted that ridiculously contrived happy ending to the film.
It looks as if Warner Brothers is employing a variation of that formula to market their latest re-release.
(Via Damian Penny.)