No sooner had NASA mothballed the space shuttle than Domino’s Pizza’s Japanese branch announced plans to open a pizza joint on the Moon. What could be a better business plan that that?
You think I jest? Far from it. Today’s Telegraph in London reports the great news for all pizza aficionados headed for the lunar surface:
Keen to make the most of local resources, Domino’s said it will keep costs down by using mineral deposits on the moon to make the concrete, which is likely to cost around Y194 billion (£1.5 billion).
An artist’s impression of the restaurant anticipates a two-storey dome with a diameter of around 26 metres and a basement level constructed of steel plating and an area to prepare pizzas. Staff would be required to live on the premises.
“We started thinking about this project last year, although we have not yet determined when the restaurant might open,” Tomohide Matsunaga, a spokesman for Domino’s, told The Daily Telegraph. The company also expects to be able to offer delivery services.
Turns out that Domino’s has been simmering for the past decade, since arch-rival and mega-nemesis Pizza Hut supplied its delectable six-inch mini-pies to Russian cosmonauts aboard the International Space Shuttle. How could Domino’s compete? With this attention grabbing (you’re still reading this, aren’t you?) plan.
It may be just pie in the sky now, but wait till you alight from your LEM (Lunar Excursion Module) hungry as a bear. You’ll be mighty glad you read this blog so that even without a Zagat Lunar Edition, and definitely sans Guide Michelin de la Lune, you’ll know where to go. Hold the anchovies?
Cue Dean Martin That’s Amore http://www.youtube.com/watch?v=2TxtBKASEjY