The all-in-one Chromebase desktop computer is targeted at consumers and business users, and is described by LG as “the perfect device” for taking advantage of Google’s online products such as Gmail, Drive, Search, Maps, YouTube, Play or Google+ Hangouts.
Competitor Samsung Electronics is also offering the Chromebox desktop computer running the Chrome OS. Google described LG’s Chromebase as “an exciting new form factor” that widens options available to customers for the home, school or office. All-in-one computers integrate system components in the display case.
iOS proved that millions of people just need a car, not a truck, for most of their computer needs:
“When we were an agrarian nation, all cars were trucks, because that’s what you needed on the farm,” [Steve] Jobs said at our D8 conference in 2010. “But as vehicles started to be used in the urban centers, cars got more popular. Innovations like automatic transmission and power steering and things that you didn’t care about in a truck as much started to become paramount in cars. … PCs are going to be like trucks. They’re still going to be around, they’re still going to have a lot of value, but they’re going to be used by one out of X people.”
Chrome OS might just prove that millions more can also ditch their desktops and laptops, especially folks who are already hip-deep into Google’s many services and apps.
What’s that leave Microsoft?