TERRY TATE, OFFICE LINEBACKER!!! This was one of the better commercials during the Super Bowl yesterday.
James Lileks dubbed it his favorite ad:
One simple idea: huge human meat-anvil is hurled at frail cubicle dweebs, and after he knocks them down he berates them. Hilarious, utterly unconnected to the product, but when it was done I could hear the word REEBOK throbbing in my brain in great loud red letters.
Funny, I was just the opposite–I remembered the ad, but couldn’t remember what it was selling. Hope Terry won’t pummel me into the not-so-frozen tundra of my backyard because of that.
2008 Update: Can’t say I’m as crazy about Terry, now that he’s beating up on women.