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The PJ Tatler

by
Sarah Hoyt

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August 9, 2013 - 5:52 am

Cats. Mustaches. ‘Merica. Need I say more?

According to the Washington Post, Representative Darrell Issa has learned to use the new media better than any other politician and is certainly making a splash.

 

Darrell Issa is winning the internets

Let’s start with Instagram because this is where Issa really shines. Every Friday, Issa posts a #FridayKitty, because as we all know, the Internet is a series of tubes, and running through those tubes are cats. Millions and billions and trillions of cats. Issa understands this–

Darrell Issa seems to understand that to make people listen to you on the internet you have to capture their interest and imagination through fun stuff.  Despite being — I think — fundamentally a serious person, he instagrams cat pictures on Friday and he instagrams funny pictures of moustaches on Thursday.

When asked why he’s on Instagram, Issa said, “Instagram was immediately one of those social networks we knew would pair perfectly with a Congress growing more visual and more mobile by the day. Focusing just on sharing photos is helping members pivot towards adding a more personal touch to posts that’s been missing from a lot of official social media.

“Instagram really lets my followers, in a digital sense, see what I’m seeing and that’s an opportunity that’s never existed before.”

In other words, he’s learned that he can, and should, circumvent the MSM to reach his constituents.  He’s reaching 40,000 of them on Facebook, and he’s also on Twitter, where he

…tweets throughout the day, and his new Twitter profile pic is that glorious mustache picture from Instagram. He retweets, he responds, he points out interesting factoids like “64 years ago today, the NBA was born.”

He is even on Reddit where he hosted an Ask Me About Anything — essentially a Reddit Townhall.

In a time where the Mainstream Media paints conservatives as out of touch and humorless, Issa is going to the people and contradicting the image — kitteh picture by kitteh picture.

Sarah Hoyt lives in Colorado with her husband, two sons and too many cats. She has published Darkship Thieves and 16 other novels, and over 100 short stories. Writing non-fiction is a new, daunting endeavor. For more on Sarah and samples of her writing, look around at Sarah A. Hoyt.com or check out her writing and life blog at According to Hoyt.com.

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All Comments   (3)
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I've been pretty impressed with what I've seen of Issa, especially during the Obama Administration(s). However, I know he has some black marks in his past with regard to suspicious activities related to cars and possibly a staged arson. Given that the current President was a notorious dope user when he was young does Issa have a snowball's chance of running for higher office, such as the Presidency, or does his past preclude any real likelihood of that?

Stupid question now that I think about it. Obama's involvement in the Choom Gang was portrayed as cool and proof that he is an individualist and free spirit. Issa's past will inevitably get portrayed in such a way that he will be a career criminal and nearly as bad as John Gotti....
35 weeks ago
35 weeks ago Link To Comment
It's good to see a politician with some pluck on the conservative side. We need more coservatives with brains and b@lls, though.
35 weeks ago
35 weeks ago Link To Comment
Why did he remain silent when Eric Holder characterized his investigations as a disgrace while he was he being questioned by his committee. Republicans have to stop turning the other cheek and start hitting back if they are to be taken seriously. The latest fiasco when President Obama said all the scandals are phony. The Republicans should have jumped all over him.
35 weeks ago
35 weeks ago Link To Comment
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