Smells Like Desperation

MSNBC is promoting Brian William’s nightly newsfest — with a spot on Fox News Channel.


Back when Johnny Carson was providing 20% of NBC’s meager revenues, I remember seeing ads for the new SuperTrain drama — on independent UHF Channel 30. This was before Cosby, Hill Street, and Cheers saved the Peacock’s feathers.

Does anyone see a Cosby, Ted Danson, or Detective Frank coming in to rescue MSNBC?