Chronicling the creeping demise of Diversity™, Equity™, and Inclusion™, otherwise known as institutionalized racism.
Google CEO vows to continue DEI under new name
In the all-out blitzkrieg that was the first thirty to sixty days of the Golden Age, the mega-corporations and NGOs and multinational governmental organizations that spawned the DEI madness were apparently on the back foot.
Maybe they didn’t expect Trump to win, or maybe they didn’t believe he was serious about dismantling DEI.
Whatever the reason, they appeared poorly prepared to offer any kind of resistance.
But the Social Justice™ Empire — with its massive bankroll and media machine in its corner — was always going to strike back.
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And regrouped they have.
Their current strategy appears to be continuing the DEI agenda via subterfuge.
Via CNBC (emphasis added):
After Google scrapped its diversity, equity and inclusion, or DEI, hiring aspirations in February, CEO Sundar Pichai addressed the matter with his employees at a company all-hands meeting.
“We believe in building a representative workforce,” Pichai said, according to audio obtained by CNBC. “We’re a global company, we have users around the world, and we think the best way to serve them well is by having a workforce that represents that diversity, and we’ll continue to do that.”
“At the same time, as a company we will always have to comply with local laws,” Pichai added.
Among the most notable changes by Google thus far was with Melonie Parker, the company’s chief diversity officer. As of February, her title has been changed to vice president of Googler engagement.
A rose by any other name…
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JPMorgan rebrands DEI as DOI
Via HR Dive (emphasis added):
JPMorgan Chase has changed the name of its diversity program from DEI to “DOI,” trading equity for “opportunity,” according to a memo…
Employee resource groups at the company will continue to focus on “engagement, cultural celebrations, education and historical observances, and be available for all,” COO Jenn Piepszak said in the memo.
If you’re going to try to play semantical games to obfuscate the fact that you’re still practicing institutionalized racism and sexism in violation of Trump’s executive orders, why wouldn’t you switch more than one-third of the letters? Why not: Variability, Fairness, and Social Justice (VFSJ), or something to that effect? Who would be fooled by swapping out one letter of a three-letter acronym?
At any rate, the reason political projects like DEI are not popular is not because of their name or the branding behind them; it’s the content of the ideology that people hate.
Alas, corporations and Democrats are obsessed with the idea of “messaging”; we’ve seen it over and over in the post-election cope. The logic goes: “If we can just package this information right, everyone will come around to our agenda.”
They refuse to acknowledge (in public) that voters actually hate what they stand for, not the term they used to describe what they stand for. In their minds — more accurately, their consultants’ minds — if they can just rearrange a few letters in some of their favorite acronyms, they’ll be set back on course.
Not gonna happen as long as the Deplorables have anything to say about it.
