RETREAT WATCH!

Attack Watch is no more:

The Twitter account for “Attack Watch,” the combative in-house spin machine for President Barack Obama’s re-election campaign, has gone dark as of Tuesday morning. According to Twitter, the account is now private.

Through “Attack Watch,” the Obama campaign was watching The Daily Caller, The Drudge Report and several other media outlets of various political persuasions.

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There’s probably a simple reason AW got shuttered: It sucked. It didn’t work. It was a target of merciless (and hysterical) ridicule. Eventually, it became just another new media embarrassment for the White House.

Note the use of the phrase “just another.” Obama’s team owned the new media game four years ago, but these days they’re about as effective at it as the Judean People’s Front Suicide Squad.

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