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The Religion of Beatlemania Still Going Strong

The gods-in-chief of pop culture polytheism still draw the worshipping crowds.

by
Susan L.M. Goldberg

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January 26, 2014 - 8:00 am
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America is celebrating The Beatles’ Jubilee. 50 years ago this year The Fab Four landed on this side of the Atlantic and the ’60s officially began. (At least, that is, according to PBS.) With the announcement that Paul McCartney and Ringo Starr, the two surviving Beatles, will reunite at the Grammys on January 26 and perform a concert to air on February 9, 50 years to the day of their Ed Sullivan premiere, it would seem that Beatlemania (unlike much of organized religion) is making a resurgence in pop culture. Think the Fab Four are so yesterday? Think again:

A 2009 Pew Research Center survey placed the Beatles in the top four favorite music acts of Americans ages 16 to 64 — suggesting the band that helped create the 1960s Generation Gap ultimately helped us come together. Perhaps that’s the Beatles’ greatest gift: music that can be shared not only across the universe, but across generational lines.

Imagine a mathematician trying to quantify each Beatles’ album with Martha Stewart-like graphics. Wait, you don’t have to, just check out one Millennial’s  4 Simple Charts Visualizing The Beatles’ Major Albums and you’ll find out that The Beatles aren’t just for rock n’rollers, they’re for nerds, too. ”A new project on Kickstarter aims to tap into the passion of teenyboppers young and old withVisualising the Beatles, a book of infographics about each of the Fab Four’s major records.” Seriously: If that doesn’t make you want to start a Revolution, nothing will.

Huff Po details A Comprehensive Guide to The Beatles’ Invasion of Comic Culture for Millennial comic fans:

“Thanks to a book by Enzo Gentile and Fabio Schiavo, appropriately titled “The Beatles in Comic Strips,” we’ve been enlightened on the Fab Four’s history of comic book appearances. From subtle cameos to entire issues, the group managed to squeeze their iconic faces and psychedelic style into more than a few works of comic art.”

In March, Vans will release four pairs of Beatles-themed shoes for their Millennial audience:

“The most expensive of the bunch, the Sk8-Hi Reissue, features stylized portraits of all four Beatles running up the ankles apropos to cartoon portraits of each as they were animated for the film. The other shoes each feature psychedelic tableaus from the film. The Classic Slip-Ons play off the movie’s Sea of Monsters, showing trippy marine life swimming in an ocean of pink. The Era shoes depict all four band members, some wearing rainbow pants, hanging out in a yellow garden. And the final pair, a model called Authentic, is adorned with a pattern that reads “Allyouneedislove” running over and over again and into itself in purple, yellow and green.”

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