Loose Change: What Was Virgin Thinking?

This story broke yesterday, so I’ll cut directly to the denouement, but after praising Southwest recently for understanding their clientele, but all I can ask at this point, what was Virgin thinking?

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If Virgin is smart (well, smarter than doing this in the first place), they’ll blame it on some low level employee in Sector 7-G who rents in-flight entertainment who truly screwed up. But shouldn’t one of his higher-ups have thought, “Hey, this doesn’t sound like enjoyable transatlantic in-flight entertainment to me”?

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