CNN reports on Eretz Nehederet, Marcus’s first creation.
Omri Marcus is the #1 TV Geek you’ve never heard of. An Israeli journalist-turned-hit TV comedy writer, Marcus made it big thanks to his scientific understanding of comedy, a theory he delves into in a recent interview with Tablet magazine. The dialogue provides a fascinating look at Israeli television, an industry still cutting its teeth thanks to decades of gross nationalization. Until the introduction of foreign channels, the country lived off of one government-run station that began broadcasting in 1968. Color transmissions, a topic of great bureaucratic battles, didn’t begin until 1983. Hitting the industry on the cusp of change, Marcus, 34, helped launch the nation’s greatest comedy hit Eretz Nehederet (This Wonderful Country – think: SNL meets The Daily Show) from a hall closet next to a ladies’ bathroom. Now he’s sought out by TV execs around the globe.
Not ironically (he is a comedian, after all) Marcus made a funny observation about the one thing all TV writers’ rooms have in common:
“One of the best things about my work is that I’ve been to so many writer’s rooms all around the world and they’re basically the same anywhere,” Marcus said. “They are all dominated by a group of neurotic Jews. You know, my dream is to create the world’s largest Jewish writers’ room: German Jews and British Jews and American Jews and Israelis, all sitting together and writing jokes about how they’re not getting laid.”
So, do Jews run TV? Not quite:
“The fact that the world is this global village allows you to reduce the risks in making TV,” Marcus said. “You learn a lot from other countries, and we are all, after all, just storytellers. The stories we tell may differ in details, but they should all be appealing, with well-crafted characters, leaving viewers feeling as if they’ve spent their time wisely watching your show. By learning from each other, we’re able to create great, longer-lasting, and more meaningful content.”
Along with developing a rather scientific dating game involving Google glasses, the Huff-Po contributor maintains BizarreTV, a Facebook page where he chronicles the strangest television shows he’s encountered around the globe. My personal favorite is While You Were Sleeping:
How would you feel if you woke up in the middle of the night and discovered that you’re in the middle of a TV game show? ‘While You Were Sleeping’ is the first game show that gives you money while you’re fast asleep! In each episode one couple plays for a chance to win a cash prize. The twist – only one partner knows what’s going on! To stay in the game they must answer the trivia questions correctly, or risk performing a crazy and hilarious challenge – without waking up their partner!
Other shows featured include The Shower, in which contestants sing in the shower before a live studio audience, Guys in Disguise, a dating show that requires a woman to choose from 2 secret admirers dressed in bizarre costumes and I Wanna Marry “Harry” a new FOX dating game featuring a Prince Harry lookalike.
Currently working under an exclusive, multi-year deal with European media conglomerate ProSieben, chances are Marcus’s shows will be hitting American shores for decades to come.