The PJ Tatler

Bob Shrum: Obama Will Lose if the Election Focuses on...His Record (Updated)

Bob Shrum is the Democrat operative who runs “the people versus the powerful” campaigns, often with candidates who are themselves quite powerful — think John Kerry 2004 — and who impose regulations and policies that tend to hurt the people. These campaigns tend to lose, but Shrum keeps getting more work using permutations of the same trick.

Anyway, Shrum has a warning for Barack Obama: For the love of all that you hold dear, don’t let this election be about what you’ve actually done with your presidency.

Democratic adviser Robert Shrum warned on Sunday that President Obama will lose his re-election bid if the focus of the presidential race remains on the economy and the president’s record.

“If you let his just be a referendum, I don’t think the president can win because the truth of the matter is he may have created over 4.3 million jobs, he may have saved General Motors, but the country is still not back to where it needs to be,” Shrum said on the CBS’s Face the Nation. “This needs to be a choice election…And if [voters] have that choice I think the president is going to be just fine.”

Shrum made the comments in response to the poor job numbers that were released on Friday and the Obama administration’s attempts to contrast the White House’s efforts to restart the economy to Mitt Romney’s record on jobs as governor of Massachusetts and at a private equity firm Bain Capital.

Shorter Shrum: The only way Obama can win is to destroy Mitt Romney (or cheat, but Shrum didn’t say that — being a Democrat, it’s implied). For once, Bob Shrum is right.

Update: Bad news for Bob — when you’ve lost CNN…