How Sweet 16 Parties Killed the SUV
Bentley announced it is going to produce an SUV. Our obsession with over-the-top sport-utility vehicles may indicate a greater, cultural problem...
July 25, 2013 - 11:00 am
I find it almost laughable to look at some of the SUVs that are coming out today. They are generations removed from their inspiring ancestors: the Jeep driven by the American military in WWII and the infamous British Land Rover. These first SUVs were made for off-roading in unforgiving terrain. They were working vehicles. They were REAL vehicles.
My family has always owned SUVs and pickup trucks. In my opinion, they were the best option for a family that was constantly hauling dogs, kids, wood, tractors, and kayaking equipment — and I guess my family agreed. Our family history of SUVs included several of the classics: the good ‘ole Ford Explorer (first generation), a classy Jeep Grand Cherokee, and a meaty Dodge Durango that we named “Brock.” Pickup trucks included the trusty Dodge Dakota and a red Toyota Tundra.
These trucks were high off the ground and cut through the Wisconsin slush and snow like a hot knife through butter. Many of the interiors were basic — everything had a purpose. This was what a truck was made for: to work and haul. When our Jeep showed up with leather seats, it was a big deal.
The sport-utility vehicles you see today are as different from the original Jeep as an apple from a flank steak. Compare the wanna-be hardcore Mercedes-Benz G-Class SUV and the over-the-top Porsche Cayenne to the military Jeep — or even the first-generation Ford Explorer…posers. We all know the most rugged thing these cars are hauling are faux-Christmas trees…
The purpose of the SUV becomes even more distorted in the super-luxury brand class. Maserati has been teasing the wealthy SUV/crossover crowd with the Kubang for years… and now Bentley is saying they are going to release a behemoth of their own. These trucks have price tags in the six-digit range. Wh-hat?
The fleets of working SUVs seem to be a dying breed…