Get PJ Media on your Apple

PJM Lifestyle

by
Dave Swindle

Bio

August 25, 2011 - 7:21 am

This quote from the Wall Street Journal jumped out at me this morning from their “Steve Jobs’s Best Quotes” article:

“We think the Mac will sell zillions, but we didn’t build the Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren’t going to go out and do market research. We just wanted to build the best thing we could build.

When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.” [Playboy, Feb. 1, 1985]

This drive to create products of the highest quality with a unique aesthetic is also something one found in the career of someone else who built a major corporation that has enhanced our lives: Walt Disney. This is a theme I’ve written on before and will hopefully develop and research more fully for future articles. Suggestions and recommended reading from PJM’s readers is always appreciated.

YouTube Preview Image

David Swindle is the associate editor of PJ Media. He writes and edits articles and blog posts on politics, news, culture, religion, and entertainment. He edits the PJ Lifestyle section and the PJ columnists. Contact him at DaveSwindlePJM @ Gmail.com and follow him on Twitter @DaveSwindle. He has worked full-time as a writer, editor, blogger, and New Media troublemaker since 2009, at PJ Media since 2011. He graduated with a degree in English (creative writing emphasis) and political science from Ball State University in 2006. Previously he's also worked as a freelance writer for The Indianapolis Star and the film critic for WTHR.com. He lives in Los Angeles with his wife and their Siberian Husky puppy Maura.
Click here to view the 3 legacy comments

Comments are closed.