The (Publishing) Times They Are Achanging
July 27, 2011 - 7:23 am
… or I won’t be when the thirty days for contract expiration run out.
First of all, because dropping one’s agent in publishing is a lot like a Hollywood divorce, particularly when you’ve been together for eight years, as Lucienne and I have, I’d like to say it’s not her; it’s also not me; it’s the field and the way it’s changing (and how fast.) Lucienne was the best agent I ever had and is also a talented YA writer whom I can tell you without reservations to check out. (And now it’s not a conflict of interest.)
Part of me wants to sit around in a robe all day eating rocky road ice cream. (Inadvisable, since I need to finish Darkship Renegades and also because I’m not allowed marshmallows on this diet.) I haven’t been unagented since ’97 and every time I dropped an agent before I secured one first. This time I chose not to do so because I think an agent won’t help. I could be wrong, in which case I’ll shop for an agent sometime in the future. However for now I’m alone, working without a net.
For the last year I’ve had a growing sense that something was wrong. Part of it was the response to two novels I sent out. The responses were slow and often rude, not just to me but to my agent. I’ve been a writer with no status or hope before and never got responses like that, because the publishers respected my agent. Now publishers don’t seem to care. Mostly they’re publishing bestsellers. It’s the only way they think they can survive the next two or three years.
Why do I think only the next two or three years?
Because agencies themselves are betting that’s all they’ll last.
The agencies are still selling – and well – the books of bestsellers, because that’s what the houses want right now. This is misguided as I think the bulk of their income is still from midlisters. It’s akin to the restaurant that decides that they make the most money off deserts, they in fact lose a little money off ribs, which brings in most of the customers. So they’re going to take out ribs and serve only appetizers and deserts. (And then they are shocked when the bottom line crashes.)
While it’s misguided for publishers, it will take a while for the financial effect to be felt. But it’s being felt by agencies. Us midlisters are by and large a low-work lot, who get our own contracts and keep on going. So we were a good “bulk” money maker for an agent. But now the big houses don’t want no stinking ribs.
Agencies are feeling the pinch from this, and in response they’re doing something which the agency Lucienne works for just did.
Yep, they’ve started their own digital publisher.
I know I’ve said here in the past that this was the logical next step in digital publishing. Agencies already sift through slush. They already promote their writers, to greater or lesser extent. So, why not transition?
First, they’re not transitioning. They’re remaining agents and charging you for the privilege of selling things to themselves. (Kris Rusch has written extensively on the conflict of interest present, but it should be obvious to everyone, too.) Second, they are loading the deals with up front costs.
So, agencies who publish you are making a desperate bid to survive and they’re not necessarily the best deal for epublishing. But why do I say this means they don’t think the big houses will survive?
First, because if they thought this was just a temporary fall in sales, they’ve gone through those before without changing their model and they would do so again. Second, because of the conflict of interest. They wouldn’t risk the appearance of competing with the big publishing houses if they didn’t know, in their heart of hearts that the big giants as such are over.
Heck, the big giants think the game is over. Why do I say that? Because they’re not completely stupid. (Individual editors may vary.) They know – they have to know – that if all they keep in their stable are bestsellers, in a year or two the bestsellers will decide that they can make more money self-publishing or from a micro press. They can. And they have the name, so… why not? Publishers have to see this as clearly as I do. So, why go to that model? Unless your whole intent is as a stop gap measure “to keep us afloat just another two years.”
Do I agree with them? Not necessarily. I think some of the big houses will pull back from the abyss. They can still offer value, or at least some of their imprints can, if they uncouple from the conglomerate and develop highly individualized selections and a community that’s loyal to them – say, like Baen. Then they can put their imprimatur on newbies and offer beginners a ready-made public they’d not otherwise have.
So you could say I’m unagented because the agency my agent works for no longer believes the old model is viable, and I don’t agree with their concept of the new model.
Of course, the usual caveats apply. Making predictions is hard, particularly about the future. I could be completely wrong. If I am, I might yet be shopping for an agent. But that will probably be in two years or so when everyone is done making desperate moves to “see us through the next two years.”
Until then, like any good super hero, I’ll work alone. And now excuse me, I need to get out of this bathrobe, take a shower and work.
Maybe it’s my being an Heinleinian (reformed but unredeemable) but while there’s doom and gloom all around, from where I’m standing, the future is so bright, I got to wear shades.
*For a fuller explanation see the Mad Genius Club.