November 22, 2009


Your object… is to win elections, not arguments. If you will always remember that, you can’t go far wrong.

The second thing to remember is that elections are won with votes; those votes are out in the precincts, not down in the politico-financial district, not in political clubs, not at political rallies.

The third thing to remember is that a vote for your side never becomes a reality unless you see to it that the holder thereof gets down to the polls and casts it. This should be printed in red ink and set off with flashing lights.

The fourth thing to remember is not to waste time arguing with a hard case. In the years I have spent in politics I cannot honestly say that I recall ever having persuaded anyone to change his mind about how he was going to vote on an issue or for a candidate if he had already made up his mind when I approached him. Yet I know that I have influenced and sometimes changed the outcome of elections through my own efforts.

It’s good advice, and his book, Take Back Your Government, is still pretty good. The technology is obsolete — though not as much as you might think — but the basic approach is still good.

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