And it’s not even close. More than three-quarters of all tablet web browsing in North America is done on iPads, despite iPads representing less than half of all tablets sold in North America.
This makes no sense to me.
I understand why iPhone commands a similar percentage of smartphone web browsing — because most Android phones are purchased by feature-phone buyers who don’t want (or use them as) smartphones. There’s nothing wrong with that, either. If all you need is a feature phone, then that’s all you should buy. And today’s Androids are a helluva lot nicer than yesteryear’s Symbians and BlackBerrys.
But if you’re going to buy a tablet, why aren’t you going to surf the web on it? For my money, there’s no better way to websurf than to do it by touch on a comfy-size screen from my sofa. And anyway it’s not like you’re going to be doing big spreadsheets on there. I know Apple makes an iPad version of their Numbers spreadsheet, and Microsoft has (sort of) ported Excel, but for my money there’s no worse device than a tablet for doing spreadsheets.
This leads me to believe that the number one purpose for Android tablets is “paperweight,” with “doorstop” a close number two.