The desperation, it reeks:
Despite a $900 million write-down against its quarterly earnings for excess Surface RT inventory, or more precisely because of it, Microsoft launched a new ad to promote the hybrid tablet/laptop at a $150 discount from its original $499 price.
The 32GB $349 unit is compared to a 32GB $599 iPad in the ad, with an Apple Siri-like voice, representing the iPad, saying, “I’m sorry, I don’t have a USB port…This is not going to end well for me,” and concluding with the question, “Do you still think I’m pretty?”
Consumers and IT departments thought the Surface was so pretty, Microsoft hasn’t been able to sell the pitiful few they had manufactured.
Here’s the whole ad, but I caution it will make you stupider.