September 30, 2012

FAKE? Bots Make Up Ten Percent of Online Traffic, Study Says. “Automated traffic-generating robots have always been a problem on the web, but the problem may be worsening as advertisers sink more dollars into spreading their message in creative ways, though contests, polls, and social promotions. Non-consumer traffic in actions like registration and voting increased from 6 percent in 2011 to 26 percent today, Solve Media says.”