November 13, 2006
Lots of people wonder about that, and we took the opportunity to talk with Angela Diegel and David Dunbar from Popular Mechanics when they came to town. Diegel is the magazine’s online director, while Dunbar is the Executive Editor. They say that print isn’t dead, but that magazines that are going to make it will make much smarter use of the web — and they relay their experience that putting free content on the Web helps to sell magazines, rather than cannibalizing sales.
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