Doritos Introduces Gay-Pride Rainbow Tortilla Chips

Doritos, in a partnership with the non-profit It Gets Better, is making a limited-edition run of rainbow-colored tortilla chips. The chips are the “Cool Ranch” flavor.

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Doritos Rainbows are a limited-edition version of its Cool Ranch-flavored tortilla chips to show the chipmaker’s support of the LGBT community. The chips come in shades of green, blue, purple, red, and orange inspired by colors of the Pride flag (or, perhaps, Skittles’ “taste the rainbow” tagline).

“There’s nothing bolder than being yourself,” the company declares on the package.

The chips:

doritos rainbow

You won’t be able to find these chips on your store shelf — they will only available for special order with a $10 donation to It Gets Better. Doritos will ship out your rainbow chips in 1 to 2 weeks.

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