Dilbert creator Scott Adams says this Donald Trump campaign video is “the best political ad of the year, if not the best ever.”
Trump’s strongest message at this point is that Clinton is corrupt in a variety of hard-to-explain ways. People don’t need to understand the details. They just have to hear the message enough. This video uses visual persuasion perfectly to portray the halls of power and corruption versus the people united. The color red is exceptionally well-used. It activates us.
The juxtaposition of his stump speech with the powerful imagery makes for a highly effective and persuasive video: