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Conservatives Burn Shoes after Nike Makes Colin Kaepernick Face of 'Just Do It' Campaign

Kaepernick Nike photo

Nike has decided to feature one of the most polarizing figures in football in its "Just Do It" ad campaign, a risky move that could alienate a significant chunk of its customers. Former San Francisco 49ers quarterback Colin Kaepernick shared the new ad on Twitter Monday:

That message may come back to haunt Nike. While it's likely that many of the company's customers approve of the ad, Nike risks losing many customers who don't like the political message.

Some folks were so disgusted by the move that they reacted by destroying their Nike products and posting the videos on Twitter:

I can't vouch for this one. Some video trickery may be involved:

Some other reactions on Twitter: