Paula Deen's Comeback Payday

 

Looks like Paula Deen is bouncing back from last year’s controversy. The beleaguered celebrity chef seems to have overcome the accusations of racism that a former employee leveled at her in a lawsuit last summer. Deen’s new project, Paula Deen Ventures, has picked up an investment payday to the tune of at least $75 million.

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The money came from private equity firm Najafi Cos., based in Phoenix. A representative from Paula Deen Ventures says the company is currently speaking with several “TV networks, retail chains and other possible partners,” though curiously, Food Network is not one of them.

After a year in which she lost sponsors left and right, this new start is good new for Deen. Her fan support has barely wavered, especially in the South, where her Savannah, Georgia, restaurant, The Lady & Sons, continues to experience long lines and waits. Deen is aware of the groundswell of approval from her longtime fans.

She said she draws confidence from the “hundreds of thousands of folks who signed up on Facebook’s ‘We Support Paula Deen’ page,” adding that “hundreds of thousands of my fans sent me messages of love and support.”

Will this new start mean more success for Paula Deen? Anyone who has heard her story knows better than to count her out.

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