November 3, 2018

UNEXPECTEDLY: The woke go broke.

If I’m right and liberal America – having worked through shock, denial, anger and bargaining – really is now at the fifth stage of grief, then the good news is the remaining two stages aren’t so bad: depression and then acceptance.

For celebrities and companies, the trick will be to avoid the ‘get woke, go broke’ trap and to arrive at acceptance with life savings and brand intact. The market doesn’t lie: political correctness is a dead ideology. It’s time to get over it.

Read the whole thing.

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