August 31, 2017

NO. The Ugliest Era of Menswear Is Back: Why You’ll Want to Relive It.

An otherwise pleasant stroll up Madison Avenue one recent Sunday turned into a 1970s flashback for Ralph Auriemma, the creative director of classic-suit purveyor Paul Stuart. Gazing into the windows at Prada’s New York store, Mr. Auriemma saw male mannequins clad in bell-bottom corduroys, fur belts and fuzzy angora sweaters, all hallmarks of that stylistically divisive decade. “The ’70s were probably the most horrific, ugliest era of menswear ever assembled,” said Mr. Auriemma, who was a teenager when Journey ruled the airwaves. “I remember polyester flared pants, platform cork shoes and bold, obnoxious patterns on shirts. And,” he added, proudly, “I didn’t wear any of it.” Nor is he about to start. Yet, at a time when much of men’s fashion is embracing, shall we say, challenging aesthetics (see “Off-Putting Is In” below), many of his peers disagree.

A quick scroll through the accompanying photos proves that Auriemma is on the right side of history.

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