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RIM Exiting Tablet Biz

June 28th, 2013 - 1:03 pm

That’s what it looks like:

RIM’s PlayBook, an attempt at securing a foothold in the popular tablet category largely dominated by Apple Inc.’s iPad, won’t be upgraded to support its BlackBerry 10 operating system, the company’s CEO Thorsten Heins said during a conference call Friday morning.

“We were looking at solutions that could move the BlackBerry 10 experience to Playbook, but unfortunately, I’m not satisfied with the level of performance and user experience and I made the difficult decision to stop these efforts and focus on our core hardware portfolio,” said Mr. Heins.

In other words, the Playbook’s hardware isn’t up to the demands of BB10, which has been out for months. Meanwhile, an iPad 2 from the same year will run Apple’s upcoming iOS 7 just fine.

You get what you pay for, and BlackBerry’s heavily-discounted tablets just aren’t worth it.

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All Comments   (7)
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42 weeks ago
42 weeks ago Link To Comment
Digital Equipment Corporation, Compaq, Blackberry...

ash heap of history
42 weeks ago
42 weeks ago Link To Comment
Wan*g Mini Computer
42 weeks ago
42 weeks ago Link To Comment
Can you believe it your word Nazi did not allow "Wan g" without "*"?
42 weeks ago
42 weeks ago Link To Comment
or space.

What does that "W" word mean now? Care to illuminate?
42 weeks ago
42 weeks ago Link To Comment
Another textbook example for business schools on bad management killing a successful company.
42 weeks ago
42 weeks ago Link To Comment
RIM's management is a case study on stupidity, but you give it too much credit for creating what amounts to the same old crap for the last 6-7 years. I had a Curve 8330 back when the original iPhone came out, which I couldn't use as the network sucked and there were none of the apps I needed in a smartphone available.

I fiddled with a Q10 the other day while waiting for something and it is largely the same (terrible) user experience in the same (terrible) form factor with a slightly freshened up (terrible) OS.

While you can blame management for not killing all of those said terrible things when they had the time, money and market share to do it, you can feel the coasting and general disinterest all the way down to the guy writing UI code.

RIM became the Microsoft of the phone world, circa 2002. Motto: "Eh, who cares."
42 weeks ago
42 weeks ago Link To Comment
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