The evening also addressed the Bain Capital controversy by explaining the business, how it was built, and what it has done for its employees.

“When I was 37, I helped start a small company. My partners and I had been working for a company that was in the business of helping other businesses,” Romney said. “…So we started a new business called Bain Capital. The only problem was, while WE believed in ourselves, nobody else did. We were young and had never done this before and we almost didn’t get off the ground. In those days, sometimes I wondered if I had made a really big mistake. I had thought about asking my church’s pension fund to invest, but I didn’t. I figured it was bad enough that I might lose my investors’ money, but I didn’t want to go to hell too. Shows what I know. Another of my partners got the Episcopal Church pension fund to invest. Today there are a lot of happy retired priests who should thank him.”

Romney also laid out policy specifics. “Unlike the president, I have a plan to create 12 million new jobs. It has 5 steps,” he said. “First, by 2020, North America will be energy independent by taking full advantage of our oil and coal and gas and nuclear and renewables. Second, we will give our fellow citizens the skills they need for the jobs of today and the careers of tomorrow. When it comes to the school your child will attend, every parent should have a choice, and every child should have a chance.”

“Third, we will make trade work for America by forging new trade agreements. And when nations cheat in trade, there will be unmistakable consequences,” he continued. “Fourth, to assure every entrepreneur and every job creator that their investments in America will not vanish as have those in Greece, we will cut the deficit and put America on track to a balanced budget. And fifth, we will champion small businesses, America’s engine of job growth. That means reducing taxes on business, not raising them. It means simplifying and modernizing the regulations that hurt small business the most. And it means that we must rein in the skyrocketing cost of healthcare by repealing and replacing Obamacare.”

And the governor gave a nod to social conservatives. “As president, I will protect the sanctity of life. I will honor the institution of marriage. And I will guarantee America’s first liberty: the freedom of religion,” he said.

“President Obama promised to begin to slow the rise of the oceans and heal the planet. My promise is to help you and your family.”