https://pjmedia.com/rogerlsimon/2005/04/11/the-politics-of-niche-marketing/feed/PJ Media is a leading news site covering culture, politics, faith, homeland security, and more. Our reporters and columnists provide original, in-depth analysis from a variety of perspectives.en-usWed, 10 Jun 2026 09:29:33 -0400<![CDATA[I have been enjoying the excerpts of Byron York&#8217;s The Vast Left Wing Conspiracy being published by NRO, but the one today downgrading the importance of Fahrenheit 9/11 to the last election is less surprising to me than previous installments. The answer, although no one beyond a few Hollywood executives, and probably Moore himself, knew it at the time, was that Fahrenheit 9/11 never had the sort of national appeal that its maker and its publicists claimed. The truth was just the opposite; deep inside the dense compilations of audience research figures that are used by movie studios to chart a film&#8217;s performance was evidence that Fahrenheit 9/11&#8217;s appeal was narrowly limited to those areas that were already solidly anti-Bush. Moore&#8217;s daily pronouncements about the movie’s success in pro-Bush areas, and the growing anti-Bush movement it was supposedly engendering, were little more than wishful thinking.]]>Mon, 11 Apr 2005 08:17:01 -0400<![CDATA[Roger L. Simon]]>https://pjmedia.com/roger-l-simon/2005/04/11/the-politics-of-niche-marketing-n207689