Belmont Club

By Richard Fernandez

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“Save the newspapers”

March 16, 2009 - 8:41 pm - by Richard Fernandez
jerryofva
2009-03-17 06:28:22

There has been a spate of threads on various blogs on this topic the last several days and I think blert’s first post about the delivery of advertising is the only post that gets to the heart of the matter. Sure bad management and biased reporting play a major role in the demise of newspapers. So does electronic reporting. However, newspapers have never made money on distribution. They made it on advertising. Craigslist has more to do with the decline then anything else. Readers used to go to the classified to find things. Now they go to the web. As more small advertisers left paper for electrons readership followed and then the big advertisers reduced the number of ads and were unwilling to pay the same rates. Loss of advertising revenue has killed the newspaper business. Not bias, not blogging or electronic copy.