23 Books for Counterculture Conservatives, Tea Party Occultists, and Capitalist Wizards

22. The Genius of the Beast: A Radical Re-Vision of Capitalism
Publication Date: November 24, 2009
Official Description:
Is global capitalism on its last legs? Is the era of American leadership over? Has the West begun a decline into a new Dark Age? Does American civilization deserve to survive? These are the unnerving questions raised by the Great Crash of 2009.
Visionary thinker Howard Bloom has a radically new answer. In The Genius of the Beast, the author of the acclaimed books The Lucifer Principle and Global Brain, insists that global society has only begun to realize its full potential. Bloom argues that there’s a hidden mandate beneath the surface of capitalism: It’s struggling to whisper and rumble its message to you and me. That hidden imperative can lift us from economic crisis, can make us a leader in the next-generation economy, and can dramatically upgrade our ability to empower our fellow human beings. Bloom sees crisis as opportunity, opportunity for the whole human race.
In more than eighty short, fast chapters, insights appear suddenly, like the quick bursts of flashbulbs. The Genius of the Beast takes the reader on a sweeping tour of human history, from the Stone Age to the present. Every chapter conveys a radically new way to see the astonishing mechanism we call “Western Civilization.” Bloom marvels at how humans have turned toxic waste into food and fuel, trash into treasure, and garbage into gold. He shows how we’ve produced material miracles based on immaterial things passion, persistence, and fantasy. Bloom shows that what many regard as the end is just the beginning. The beginning of something you’ve never before imagined.
Bloom explains why the secret to capitalism’s next great leap does not lie in new financial tricks, but in tapping things right under our noses in radically new ways that is, tapping our imagination, our desire to feel useful, our desire to help others, and our desire to be recognized for contributing to the welfare of humanity. The key to next-generation capitalism, writes Bloom, lies in a big-picture view that’s utterly unlike anything you’ve previously perceived. A big-picture view that will startle you. A big-picture view with which you can ignite the world, get a new handle on your life, and help transform society.
This brilliant, inspirational work of daring ideas and breath-taking research offers more than hope. It offers unseen levels of understanding. Understanding that can literally redefine what it means to be a human being.
Why Capitalist Wizards Should Read It:
Human evil is not the only tool that Mother Nature uses to make life more chaotic and stressful, forcing us to evolve and change into more advanced species and cultures to survive. The other is the Boom and Bust pattern, the Beast we can harness as soon as we realize he’s there.
In Genius of the Beast Bloom argues that the Bears and Bulls, the Rise and Fall of the business cycle is not a result of conspiratorial actors (blame the Fed, the Left, the Right, the Jewish-Illuminati conspiracy or whoever the bogeyman of choice is). If it was then why do we see the same economic patterns throughout Western Civilization going back to ancient Rome? Why does the pattern appear in the rise and fall of animal herds?
Because Booms and Busts serve the same purpose of forcing the members of a superorganism to change course and innovate in a new direction. Responding to the cruelty and unpredictability of Mother Nature drives humanity’s evolution. (And the side effect of these evolutions and innovations is that the quality of life for everyone rises.)
For a Capitalist Wizard to effectively manifest value from nothingness he must recognize the Wave, learning to see where the booms and busts are coming so he can shift his resources accordingly.






My first reaction to the list is – wtf?
Depending on whatever it is that is supposed to be the unifying idea here, I might suggest anything from “Futureshock” (a bit dated by of the right genre, I think) to “Lord of the Rings”, and possibly other scifi/fantasy. Also, as object lessons rather than theoretic tomes, “The Music Man” and “Animal House”.
It doesn’t seem to be *quite* limited to purely occult plus political works, but I’ll be diddled what does connect the whole list.
It’s already probably the longest entry I’ve ever seen on PJM.
Here’s the unifying idea:
“My intent with this list is to compile an annotated bibliography of sorts — a collection of books on a variety of subjects and genres that when put side by side can manifest fresh connections and new ways of looking at the world so we as individuals can solve our problems and live happier, more fulfilling lives.”
All of them, or at least a nice chunk of them, also seem to be written by people who in the final analysis are uncomfortable with pure ideologies. This makes them “independent” books, too, which ties into your theme of improving one’s life and taking charge.
just a note: the angel and the demon on donald ducks shoulders? are from the Shepherd of Hermas. The Shepherd of Hermas is a non-canonical, but still recognized as Christian text from the early fathers of the church. They,too, are wrestling with truth, and the divine, in the same piece of real estate.
the shepherd of hermas, and most of the early church fathers are more well-known in the orthodox church. this would be greek orthodox, russian orthodox, and so on.
as well, the pre-nicene council churches- the syriac, and so on- would sound similar but not the same in their formulations. these churches suffered persecutions before rome even became a christian empire.
st anthony shows up mostly as reference for odd painters. his writings are still published. you might like. his writings and his biography- the biographer was trying to sweeten him up.
for pure oddness, really, you cannot go wrong with an orthodox church.
Like the concept, but this is incomprehensible.
http://en.wikipedia.org/wiki/E-prime
Dave,
You have made 2 of the first 5 comments. They are answers to comments to the effect that you have produced 19 pages of GodKnowsWhat.
Your first is, “Here is the unifying idea (delivered in gibberish).”
Your second, in answer to the word “incomprehensible,” is a link to a bizarre (is that your purpose?) Wikipedia page.
Are you attempting to communicate?
And succeeding with some of us. Dave is pointing to Korzybski’s notion that the state of being verb is a semantic trap: aclay1 says it “is” incomprehensible — but then someone else might come along who finds it perfectly comprehensible. So the assertion that it “is” incomprehensible is mistaken, but a statement like “I find this incomprehensible right now” would not be.
Correct. Many thanks, Charlie.
E’ is brilliant.
I am happy to read that Korzybski was an admirer of Wittgenstein’s. Their work appears to complements one another nicely.
RObert Heinlein, interestingly, was very involved with General Semantics, and at least ran in the same circles in LA as the OTO, Golden Dawn, and such.
It’s fun to see Crowley get his day here. So many of the occultists I know, and many of the liberals too, tend to think of his ideology as nothing but “yeah man, we can whatever we feel like.” In reality he had many conservative leanings, albeit coming to the same conclusions through alternative pathways.
And he was always a huge proponent of setting goals and working very hard to achieve them, not just waiting for someone else to take care of you. My favorite quote is another one from Magick Without Tears where Crowley was admonishing a student for being lazy and coming up with all sorts of excuses: “To advance—that means Work. Patient, exhausting, thankless, often bewildering Work. Dear sister, if you would but Work! Work blindly, foolishly, misguidedly, it doesn’t matter in the end: Work in itself has absolute virtue.”
Anyway, fascinating and eclectic mix of books, and I look forward to catching up on all of them, thought at the pace I’m going it’ll take me five years. Thanks for putting it together!
I may never finish this 19-paged article, but if nothing else I must note my thoughts on the statue of Disney & Mouse: a caption reading, “Someday, Mickey, all of this will be yours.”
Of related interest, there is a campaign to vote for Aleister Crowley for President going on this year:
“We realize that Aleister Crowley is dead. And British. And, moreover, not running for office. Nevertheless, we believe that the most effective vote you can cast in 2012 is one for Aleister Crowley.”
More at http://ac2012.com
Anyone who’s really interested in this stuff should read the Illuminatus trilogy. Bob Shea and Bob Wilson were both friends of mine, and they new amazing amounts of this stuff.
I believe Antti P. Balk’s latest, “Balderdash: A Treatise on Ethics” also covers many of these same topics (and people):
http://www.amazon.com/dp/9525700402/
I’m sorry, this is just silly.
Yeah, that was my thought, too.
But, don’t cede the field (don’t seed the feeled), because they’ve been writing in stone again, since the early 90s –and that one-world thingie is immune to negative results. Our world in terms of time is a light skiff running on the surface of a very deep pagan sea.
“They have failed to reveal one new truth, but have succeeded in repeating all the old errors,” so said William Blake, a countercultural icon, about the followers of another, Swedenborg.
Counter cultures come and they go, or as “firesign say” there’s a seeker born every minute.
As a veteren of the ashram industrial complex, I have learned there is an inherent contradiction in the “commoditization of cool,” or huckstering the Path.
Occultism is escapist obscurantism; flashlit faces in the pretend dark.
Everyone believes something but I believe you can learn more about “counter culture” from the Beatles and the Dead.
Or Orwell and Burgess.
Stay skeptical, my friends.
This was a thought-provoking and meaty article. I can see why it might be too much for some, but I enjoyed it.
Pushing people out of their comfort zone once in a while is a good thing. If I hadn’t been pushed a couple of times, I’d still be the kneejerk liberal my parents and teachers programmed me to be.
Good job, Mr. Swindle
Thank you very much. I look forward to more of your feedback as the series continues.
More drivel from Swindle. Get a life.
As an atheist and a fan of indie rock and Wes Anderson and Akira Kurosawa movies, along with being a video game and comic book nerd (most of my wardrobe is t-shirts advertising either superheroes or old 8-bit nintendo games), I think I classify as counterculture conservative. Although, mostly I’d just refer to myself as a skeptical nerdservative.
Yes, you qualify. Welcome. Perhaps in the future I’ll have to add books for Nerdservatives. Any suggestions?