Step 2: Pick a favorite
If you drink any wine at all, you have a favorite. Do you like white, red, or rose? Dry or sweet? Fruity? Probably you have a type of grape you tend to prefer, too: Merlot, Cabernet, Syrah, Chardonnay, Pinot Noir, Sauvignon Blanc, or Riesling? (If you said Zinfandel, I really can’t help you because I don’t know anything about wine that comes in boxes.)
If you don’t have a favorite, skip ahead to Step 3, drink a bunch of wine, and come back to this step later.
To refine your favorite you must pick a region to start with. California, Australia, South Africa — whatever you gravitate toward. The idea here is that you only need to know a lot about a small, isolated segment of the wine world in order to drink it with some snobbery and a huge amount of enjoyment. I once heard a professional wine snob refer to wine drinking as traveling — a lovely sentiment. Once you refine your taste in just one kind of wine, you will be shocked at the crap you’ve been drinking. Next you select another type and/or region and your snobbery just snowballs from there. In the end you will be almost impossible to satisfy.
Extra credit: If you want to be a really big snob, pick an Italian or French region for your favorite.