J. CHRISTIAN ADAMS: ‘CATALIST’: Obama’s Database For Fundamentally Transforming America. “This tool, the Catalist database, was employed in the 2012 election. That election defied conventional wisdom: Mitt Romney sought and won independent voters overwhelmingly, but still lost. If you wondered why the conventional wisdom about independents and moderates didn’t seem so wise in 2012, the answer is Catalist.”
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