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Ed Driscoll

Core MSM Audience Forgets How Headlines Work

March 17th, 2014 - 2:54 pm

“Mick Jagger’s Girlfriend Found Dead, Official Says,” the New York Times tweets; their headline is echoed by numerous other Websites and news agencies. Leftists have a cow (or the vegan tofu equivalent thereof):

See, a headline is designed to get someone to read an article. And L’Wren Scott is (was) nowhere near the name that Mick Jagger is. In order to get the maximum number of people to read about her death — and her career — the shortest, quickest way to grab eyeballs is to mention the Jagger connection. Otherwise, the majority of readers will wonder why they should read the article.

But hey, if you want to accuse your fellow leftists at the New York Times as being sexist misogynists, well, have fun storming Pinch’s castle along with the rest of us.

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Feminism: making misogyny respectable since 1955.
26 weeks ago
26 weeks ago Link To Comment
Scott may have been well enough know in some circles to warrant a mention based on her own accomplishment. But it wouldn't have been as prominent without her connection to Jagger, since her name alone wasn't on any type of mass-market designer label that the public would recognize. The Times can be justifiably bashed over a lot of things, but this isn't one of them, unless the angry tweeters would have preferred a minor item back on Page A-25 of the paper.
26 weeks ago
26 weeks ago Link To Comment
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