Todd wrote: “Sure, you can listen to an iPod or a CD while in the car, but most people still choose radio, because in the car you want that live connection, especially on the way into work in the morning.”
Uh, no.
My daughter is 21. She has never listened to the radio in the car while she was driving. She never listened to the radio her entire 4 years at university in NYC.
During her high school years, she listened to CDs in the car. The 6-CD changer that came with her first [used] car was the most important feature to her.
Now, she listens to music on her iPods. She owns 3 of them. She has not used the CD changer in our family car in over 4 years.
I have done non-scientific surveys of her friends and her behavior appears to be typical.
I personally think that music radio will die within the next decade.
