A Comment About

Sacha Baron Cohen’s Bruno: He’s No Borat

July 10, 2009 - 12:06 am - by Christian Toto
CR
2009-07-10 10:08:25

Unquestionably, SBC’s humor is low-brow; probably as low as you can possibly get without an NC-17 rating (and he probably should get that in some of his work). Still, judging from Borat and Ali G, he also elicits laughs by challenging the comfort zone and pointing out the absurdity of assumptions we take for granted. Prime examples are Borat wanting a “[chick] magnet” installed in his new car or Ali G wanting to sample the illicit drugs displayed by a police officer live on the air. Yes, he does so mercilessly at the expense of the uwitting dupes on camera. It is like an intentional ambush in an alleyway and we are on the side of the guy wearing the $#!+kickers!