Curly Smith
2008-04-07 15:42:23
“This is not the fault of Mark Penn.”
Actually, it might be. If Penn was the one who developed the brilliant strategy of starting the campaign a year ahead of schedule then he bears a big chunk of blame. Clinton’s problem, and the one Obama now has, is the more people see the more they see to dislike, and Clinton was never likeable in the first place. A successful marketing strategy will accentuate the positive while minimizing the negative; Clinton’s prolonged campaign allowed time for the negatives to fester and minimized all the positives (I’m assuming there were some positives). Had the campaign started per normal then Clinton likely wouldn’t have imploded but now all she has left is “hope”.
