MDC
2008-11-05 08:24:53
One more, and this one is esoteric: they should have created a logo and proper branding. Obama’s ever-present logo was a pretty powerful branding technique and should have been countered with a “maverick” themed logo. I’m very serious about this.
Watching the two compete was like watching Madison Avenue vs. some mom-and-pop ad agency from a small midwestern town.
